{"id":18002,"date":"2025-11-06T11:41:17","date_gmt":"2025-11-06T10:41:17","guid":{"rendered":"https:\/\/www.aglatech14.com\/?p=18002"},"modified":"2025-11-06T11:41:55","modified_gmt":"2025-11-06T10:41:55","slug":"website-accessibility","status":"publish","type":"post","link":"https:\/\/www.aglatech14.com\/en\/website-accessibility\/","title":{"rendered":"Website Accessibility"},"content":{"rendered":"<p>On <strong>June 28, 2025<\/strong>, a new regulation came into force across Europe, affecting thousands of businesses, and setting clear rules on website accessibility.<\/p>\n<p><strong>Website accessibility<\/strong> has therefore become both <strong>a legal and strategic necessity<\/strong>\u2014one that every responsible company must urgently address.<\/p>\n<p>Having an accessible website is not only essential for digital inclusion, but it also allows companies to reach a much wider audience, including users who would otherwise be unable to navigate the site.<\/p>\n<p>To ensure that a website is accessible, it is necessary to conduct a thorough analysis, verifying for each individual page that its content can be used by all users, including those with permanent or temporary disabilities.<\/p>\n<h3>What does it mean for a website to be accessible?<\/h3>\n<p>According to the <strong>European Accessibility Act (EAA \u2013 Directive EU 2019\/882)<\/strong>, accessibility is defined as \u201cthe ability of IT products to deliver services and provide information without creating discrimination among vulnerable citizens, promoting their full participation in society and eliminating the digital divide.\u201d<\/p>\n<p>An accessible website is designed and developed to be usable by everyone, regardless of their physical, sensory, or cognitive abilities.<\/p>\n<p>This includes people with:<\/p>\n<ul>\n<li><strong>Visual impairments<\/strong>, who use screen readers or require high contrast<\/li>\n<li><strong>Hearing impairments<\/strong>, who need subtitles or transcripts for audio and video content<\/li>\n<li><strong>Motor impairments<\/strong>, who navigate websites using only the keyboard<\/li>\n<li><strong>Cognitive disabilities<\/strong>, who benefit from clear text, simple layouts, and understandable instructions<\/li>\n<\/ul>\n<p>An accessible website should therefore include descriptive alternative text for images, a logical content hierarchy, sufficient contrast between text and background, adjustable font sizes, intuitive and consistent navigation, full keyboard navigation support, compatibility with major screen readers and browsers, and clear, simple language.<\/p>\n<p>Designing a website that is accessible to everyone means creating a <strong>universal digital experience<\/strong>, where design enables all users to interact independently and easily.<\/p>\n<h3>What does Italian law say about accessibility?<\/h3>\n<p>The <strong>\u201cLegge Stanca\u201d (Law no. 4\/2004)<\/strong> was the first Italian law to systematically address digital accessibility. Before its introduction, there were no specific regulations requiring organizations to make their websites accessible to people with disabilities.<\/p>\n<p>This law made accessibility mandatory for public administrations. Later, <strong>Decree-Law 76\/2020<\/strong> extended the requirement to large private companies\u2014those with annual revenues exceeding \u20ac500 million.<\/p>\n<p>This remained the case until the introduction of the <strong>European Accessibility Act (EAA)<\/strong>, which marked a turning point in digital inclusion.<\/p>\n<p>The EAA aims to remove barriers created by differing national regulations across the EU, with the goal of creating a <strong>single European market for accessible products and services<\/strong>.<\/p>\n<p>In Italy, the EAA has been incorporated into <strong>Legislative Decree no. 82 of May 27, 2022<\/strong>, extending accessibility obligations to a wide range of both public and private entities.<\/p>\n<p>The regulation establishes that all digital products and services placed on the market <strong>after June 28, 2025<\/strong> must meet accessibility requirements\u2014and applies to all companies offering such products and services, with the <strong>only exception being micro-enterprises<\/strong>.<\/p>\n<p>It also covers websites created before that date if they undergo <strong>substantial modifications<\/strong> afterward. For instance, adding a contact form would make the site subject to EAA compliance.<\/p>\n<h3>Which companies are affected by the regulation?<\/h3>\n<p>The regulation clearly defines which organizations must comply with the new accessibility standards.<\/p>\n<p>In addition to public administrations and large enterprises, the rule applies to all companies that meet at least one of these criteria:<\/p>\n<ul>\n<li>More than <strong>10 employees<\/strong><\/li>\n<li>Annual turnover <strong>exceeding \u20ac2 million<\/strong><\/li>\n<\/ul>\n<p>If a company does <strong>not<\/strong> meet either of these thresholds, it is considered a <strong>micro-enterprise<\/strong> and is therefore exempt.<\/p>\n<p>Conversely, if it meets <strong>at least one<\/strong> of the criteria, it must comply with the European Accessibility Act.<\/p>\n<p>In short:<\/p>\n<ul>\n<li>If your company has <strong>more than 10 employees<\/strong>, it is subject to the regulation\u2014even if its revenue is below \u20ac2 million.<\/li>\n<li>Similarly, if it has <strong>fewer than 10 employees<\/strong> but annual revenue above \u20ac2 million, it must comply as well.<\/li>\n<\/ul>\n<h3>What are the main accessibility guidelines?<\/h3>\n<p>The main technical references are <strong>WCAG 2.1 and WCAG 2.2 (Web Content Accessibility Guidelines)<\/strong>, the international standards developed by the <strong>World Wide Web Consortium (W3C)<\/strong>.<\/p>\n<p>These define the technical and design requirements that a website must meet to be usable by people with visual, hearing, motor, and cognitive impairments.<\/p>\n<p>The WCAG 2.1 standards are based on four key principles:<\/p>\n<ol>\n<li><strong>Perceivable<\/strong> \u2013 Users must be able to perceive the content.<br \/>\n<em>Example:<\/em> images must have alternative text, videos must include subtitles, and text-to-background contrast must be adequate.<\/li>\n<li><strong>Operable<\/strong> \u2013 Users must be able to navigate.<br \/>\n<em>Example:<\/em> the site must be navigable by keyboard, buttons must be easily accessible, and no content should flash rapidly (a risk for people with epilepsy).<\/li>\n<li><strong>Understandable<\/strong> \u2013 Users must understand both the content and how the site works.<br \/>\n<em>Example:<\/em> language should be simple, the page layout logical, and forms intuitive.<\/li>\n<li><strong>Robust<\/strong> \u2013 The site must work well across devices, browsers, and assistive technologies (like screen readers).<br \/>\nThe HTML code must be written correctly to ensure compatibility.<\/li>\n<\/ol>\n<p>WCAG defines <strong>three levels of compliance<\/strong>:<\/p>\n<ul>\n<li><strong>Level A<\/strong> \u2013 Minimum requirements<\/li>\n<li><strong>Level AA<\/strong> \u2013 Intermediate, balancing accessibility and practicality. This is the level <strong>required by Italian and European law<\/strong>.<\/li>\n<li><strong>Level AAA<\/strong> \u2013 Maximum level, more demanding and costly, typically for public institutions or organizations in the social or healthcare sectors.<\/li>\n<\/ul>\n<p>Both <strong>Italian and EU regulations require compliance at Level AA<\/strong>, considered the most practical and balanced standard for companies.<\/p>\n<h3>What are the benefits of having an accessible website?<\/h3>\n<p>For some, having a website that complies with accessibility regulations might seem like a mere cost or obligation. However, ensuring your website is accessible actually provides a wide range of <strong>strategic and commercial advantages<\/strong>.<\/p>\n<p>First of all, an accessible website represents a <strong>concrete opportunity to expand your market<\/strong>.<br \/>\nIn Italy, there are nearly <strong>13 million people with disabilities<\/strong>, and if we also consider those with temporary disabilities and the elderly population, the percentage of people who benefit from accessibility increases significantly.<br \/>\nHaving an accessible website means opening your company\u2019s doors to millions of potential customers who would otherwise be excluded.<\/p>\n<p>Moreover, an accessible website creates a <strong>lasting impression of inclusiveness and social responsibility<\/strong>, strengthening the brand\u2019s perception.<\/p>\n<p>From a business standpoint, an accessible website generates a <strong>better overall user experience<\/strong>.<br \/>\nAn interface designed according to accessibility principles is generally more intuitive, easier to navigate, and clearer for all users\u2014not only for people with disabilities.<br \/>\nA website that is easier to navigate allows users to find the information they need more quickly, which translates into longer visits, smoother navigation, and consequently, <strong>higher conversion rates<\/strong>.<br \/>\nUsers who find a website easy to use are, in fact, more likely to complete a purchase or fill out a contact form.<\/p>\n<p>In addition, users who enjoy a <strong>positive and inclusive experience<\/strong> while browsing are more likely to return, recommend the website to others, and become loyal customers.<\/p>\n<p>A website specifically designed to be accessible also improves <strong>SEO performance<\/strong>.<br \/>\nAccessibility techniques\u2014such as using alternative text for images, maintaining clean code structure, organizing content clearly, and ensuring logical navigation\u2014are the same factors that Google\u2019s algorithms consider essential for SEO.<br \/>\nAn accessible website is automatically a <strong>more SEO-friendly site<\/strong>, which means better visibility in search results and potentially higher organic traffic.<\/p>\n<p>From a <strong>brand reputation<\/strong> perspective, companies that implement accessibility position themselves as <strong>modern, socially conscious, and inclusive organizations<\/strong>.<br \/>\nThis aspect is increasingly important to consumers, especially younger generations and socially aware audiences.<br \/>\nAn accessible website sends a clear message that the company cares about all its customers\u2014no one excluded\u2014and this enhances positive brand perception and strengthens brand value.<\/p>\n<h3>What are the consequences if a website is not compliant?<\/h3>\n<p>Complying with accessibility regulations helps avoid the risk of <strong>administrative penalties<\/strong>, which in Italy can range from <strong>\u20ac5,000 to \u20ac40,000 per violation<\/strong>, with the possibility of even harsher fines\u2014up to <strong>5% of annual turnover<\/strong>\u2014for companies already subject to the \u201cLegge Stanca\u201d.<\/p>\n<p>Moreover, compliance with accessibility standards is becoming an increasingly common <strong>requirement<\/strong> for participation in <strong>public tenders, EU funding opportunities, and business support programs<\/strong>.<\/p>\n<h3>Conclusions<\/h3>\n<p>In conclusion, June 28, 2025, marks an important milestone for digital inclusion and provides companies with an opportunity to reach a wider audience and enhance their brand reputation.<\/p>\n<p>The accessibility regulation for websites represents a real opportunity for companies to transform their business.<br \/>\nRemoving barriers opens the door to new customers, and every improvement in website usability leads to higher conversion rates.<\/p>\n<p>Making a website accessible is not just about complying with a regulation\u2014it is a strategic mindset.<br \/>\nIt reflects a company\u2019s ability to show that it doesn\u2019t just sell products or services but genuinely cares about the people who use them.<\/p>\n<p>Adapting to the regulation as quickly as possible can become a competitive advantage over competitors, in addition to being a legal requirement.<\/p>\n<p>&nbsp;<\/p>\n<p><em>Aglatech14 ContenTalkers<\/em><\/p>\n<p><em><strong>Luca Perlo<\/strong> \u2013 CEO Flyup<\/em><\/p>\n<p><em>Passionate about the internet, he has worked for over 20 years as a Product Manager and Sales Manager in multinational companies. An expert in SEO and Google Ads, he has been the owner of Flyup for 15 years\u2014a company that helps businesses and professional firms increase sales and revenue through data-driven digital marketing strategies.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>On June 28, 2025, a new regulation came into force across Europe, affecting thousands of businesses, and setting clear rules on website accessibility. Website accessibility has therefore become both a legal and strategic necessity\u2014one that every responsible company must urgently address. 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